The power of the young…
It’s not every day you read about children raising lots of money for charity, but in the case of the then 10-year-old AJ Salmon, from Pekin in the USA, it seemed to come naturally and with the kind of simplistic ease that warrants more than just a second-glance. While most kids are more concerned about spending money than saving it this one went more than a few steps further and made the national news; not only that but he did it by enlisting the help of many around him, in such a way as to cause a frenzy of excitement over what amounts to an impressive achievement for anyone of any age.
it tapped into both the hearts and minds of others while also being realistic enough that it wouldn’t break the bank
With rising heating oil prices regularly taking over from headlines about the kindness of human nature, it’s nice to see that the good is also capable of shining through.
Devising a simple plan that would raise money effectively and quickly, Salmon came up with the concept of asking other kids to donate $1 in exchange for having a non-uniform day at school. The plan not only worked but then went on to go nationwide, amassing more money than was ever expected. It just goes to show that the big ideas don’t always need to come from the adults with the most experience. Sometimes, all it takes is a big-heart and the right idea at precisely the right time.
Of course, motivation is a big part of it, and one thing which motivated Salmon into devising his plan was his friend who had died from Cancer. With his goal to raise money for Cancer awareness, it tapped into both the hearts and minds of others while also being realistic enough that it wouldn’t break the bank.
Of course, it isn’t always that easy to raise money – often the layout for events is expensive to begin with, and the profit generated is only very little. But if Salmon’s idea proves anything it is that something can indeed be made out of nothing.
So, next time you get down on the kids, have a re-think; while many children are a long way off from discovering what giving is all about, that’s not to say that there aren’t more than a few out there with big ideas that are well ahead of the adults!And if Pekin’s recent achievements are any sign of what’s to come from him in the future, it shouldn’t be too long before we start hearing his name again in conjunction with even bigger and better things.
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